Shopping is many peoples’ favourite way to while away a few hours. But whether you are an inveterate shopper or a rather reluctant consumer, a shopping trip to Fi-Line Fashions in Armação de Pêra is always an enjoyable outing.

This small but friendly shop is located just off the beach at the central Algarve resort of Armação de Pêra. Owner and manager Fiona Morton ensures that all her clients receive personal attention and excellent customer service in a relaxed and no-pressure shopping environment. You are welcome to browse and chat and take all the time you need to find the perfect item.

The clothes at Fi-Line Fashions tend to the smart casual with a wonderful selection of beach wear in the summer months. The brands carried at Fi-Line include Gelco, Brantex, Alice Collins and Tilber and sizes range from UK 12 to 22.

There is a good choice of accessories to complete your outfit – jewellery, eyewear and some beautiful silk scarves. In keeping with Fiona’s no stress shopping philosophy, Fi-Line Fashions offers a free alteration service and the changing room is large enough to avoid those terrible contortions and elbow banging that can just ruin a good shopping trip.

Fi-Line Fashion opened it’s doors six years ago and has succeeded in creating a client base of regular foreign visitors and residents. Shopping here is a wonderful change of pace from large shopping centres with their standardized stock and impersonal service where you can often feel like an inconvenience rather than a valued customer.